Chemours

Science is more than precision and results.

It’s the humanity behind every moment of discovery. It’s our unwavering desire to understand the world we inhabit, and the courage to keep chasing the limitless unknown.

With this brand campaign concept, our team wanted to bring humanity to the science of Chemours. Our client was strict, conservative and very serious about their image in the world. We handled that delicately and brought an element to this brand that emphasizes the dedication and precision behind Courageous Chemistry.